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Convert your website into a real native app
Yes, we build proper iOS and Android apps from an existing website. Here is when a true native app is worth it, when a wrapper is fine, and what each costs.
Jordan leads mobile delivery and has shipped apps in fintech, health and field services. He focuses on performance, accessibility and clean release pipelines, and has guided several apps from prototype to App Store launch.
People search for how to convert website to app every day, and the honest answer is yes, we do it, but the right way depends on what you are trying to achieve. There are two real paths: wrap your existing website so it installs from the app stores, or build a true native app that reuses your content and backend but gives users a proper app experience. This page explains the difference plainly, when each makes sense, and what they cost, so you do not pay for the wrong one.
If you would rather just talk it through, get a free quote and we will come back within the hour.
The two honest ways to do it
A wrapper loads your existing website inside a thin app shell. It is the fast, cheap option. You get something installable from the App Store and Google Play in weeks, and it always shows your latest site. The catch is that it feels like a website, struggles offline, and can be knocked back by the app stores if it does not add real value beyond the site itself.
A native app is built for the device. It can reuse your existing backend and content, so you are not starting from scratch, but the experience is fast, works offline, uses push notifications and device features, and passes app store review without trouble. It costs more than a wrapper and takes longer, and for most businesses serious about an app, it is the better investment.
We will tell you which fits your case rather than pushing whichever is easier to sell.
| Consideration | True native app | Website wrapper |
|---|---|---|
| Feels like a real app | ||
| Works offline | ||
| Push notifications & device features | Limited | |
| Passes app store review easily | Risky | |
| Upfront cost | Higher | Lower |
When a wrapper is the right call
A wrapper is not always the wrong answer. If you mainly want a presence in the app stores, your site already works well on mobile, and you can add a little genuine app value like push notifications, a wrapper can be a sensible, low-cost step. We just make sure it adds enough that the stores accept it and users get something worthwhile, rather than a glorified bookmark that gets rejected or uninstalled.
If your needs are mostly about a fast, installable mobile experience, a progressive web app can do a lot of what a wrapper does without the app stores at all. It installs straight from the browser, sends push notifications on most devices, and works offline to a point. It will not give you everything a native app can, and it has limits on iOS in particular, but for some businesses it is the most cost-effective way to put an app-like experience in people's hands. We will raise it if it fits your case.
When you need a true native app
If the app is central to your business, if users will rely on it regularly, if you need offline access, real notifications, or device features like the camera or location, then a native app is the right investment. The good news is that converting from a website does not mean throwing away what you have. If your site already has a backend or an API, a native app can reuse it, so you are building a new front end on top of what you already own. That keeps the cost well below a from-scratch build.
How we build it
We start by understanding your website, your backend and what your users actually need from an app, then recommend the wrapper or native path with the reasoning. From there it is the same disciplined process as any build: design, then development in two-week sprints with a demo at the end of each, then testing and store submission, which we handle for you. For a native build we lean on Flutter so one codebase covers both iOS and Android.
What you keep, and what changes
One worry we hear is that an app means rebuilding everything. It does not. Your content, your data and your business logic usually live in your website's backend, and a well-built app talks to that same backend. You keep one source of truth, update content in one place, and avoid running two disconnected systems. What changes is the front end: instead of a browser, your users get an app that opens fast, remembers them, and can reach them with a notification.
It is also a chance to fix the things that never worked well on mobile web. Forms that were fiddly on a phone, a checkout that lost people, a login that was clumsy. We rebuild those flows for touch, so the app is not just your website in a box but a genuinely better experience for the people who use it most. That is the difference between an app people install and delete in a week, and one they keep on their home screen.
What it costs
A wrapper with real native value usually starts around $8,000 to $20,000. A true native app that reuses your existing backend typically starts from $25,000 and rises with features. The exact figure depends on how much your app needs to do, which we work out before quoting. For the bigger picture, see our guide to app development cost in Australia.
A quick word of caution on the cheap end of this market. There are tools and agencies that promise to turn any website into an app for a few hundred dollars, and what they produce is almost always a bare wrapper that the app stores reject or users abandon. If something sounds too cheap to be true, it usually is, and you end up paying again to do it properly. We would rather tell you honestly that a real app costs more than mislead you into a result that does not work and has to be thrown away.
However you want to convert your website to an app, the first step is the same: tell us what you have and what you want it to do, and we will send a free, fixed-price quote with our honest recommendation on which approach fits.
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Frequently asked questions
Yes, and there are two honest ways to do it. We can wrap your existing website so it installs from the app stores, which is fast and cheap, or we can build a true native app that reuses your backend and content but gives users a real app experience. We help you pick based on what your users actually need, not on which is easiest to sell.
A wrapper loads your website inside an app shell. It is quick and affordable but feels like a website, works poorly offline, and can be rejected by the app stores if it adds little beyond the site. A native app is built for the device, so it is fast, works offline, uses push notifications and device features properly, and passes app store review comfortably. Which is right depends on your goals.
Not always. Both stores, and Apple in particular, reject apps that are just a website in a shell with no real app value. If you go the wrapper route, the app needs to add genuine value, such as push notifications, offline access or device features. We make sure whatever we submit will pass review.
A simple wrapper with some native value can start around $8,000 to $20,000. A true native app that reuses your existing backend typically runs from $25,000 upward depending on features. We quote a fixed price once we know which approach fits and what the app needs to do.
Usually, yes. If your website already has a backend or an API, a native app can reuse it, so you are building a new front end rather than starting from scratch. That keeps cost down and means your content and data stay in one place.
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